According to reports, Premier League giants Arsenal FC have reached a multi-million pound (£60m) deal agreement with Adidas starting next season.
In recent months, speculations have linked with Gunners to a deal with Adidas, when their current contract with Puma expires at the end of the season. Now, Arseblog appears to have confirmed this as a “done deal” during one of their podcast.
Quick round up:
Fellaini: Light interest that will only be followed up if he lowers his wage demands 5/10
Sokratis: Deal very close. Could be done this week. 9/10
Lichsteiner: Talks went well. Wages not an issue. 8/10
Adidas v Nike for our new kit provider. Both offering £60m+
— ArseStat (@Arsestat_) June 4, 2018
Later on on Tuesday morning, Arsenal legend Ian Wright took to Instagram to hint at this being a done deal. Wright posted on Instagram to say how’s “so pleased Adidas are back sponsoring after this coming season.”
However, nothing has been made official yet from the club, but it looks like this being a massive increase on the club’s current deal with Puma which new kit for the 2018/19 have been labelled “horrible” on social media:
So pleased Adidas are back sponsoring after this coming season ❤️👌🏾 Especially after seeing what Puma have come up with 🤮 pic.twitter.com/nBUuFrQCQE
— Ian Wright (@IanWright0) June 5, 2018
This is the end of the road for Puma. What is this?🙄 pic.twitter.com/CwnvroMLib
— Em (@_GoonerPrincess) June 5, 2018
Adidas will be Arsenal’s kit manufacturers from next season after the club’s deal with Puma expires. pic.twitter.com/pnQqhHNs6w
— Arsenal Live Stream (@Arsenal__Live) June 6, 2018
— Walid Arsenal (@1Walid1) June 2, 2018
I hate this jersey…. Announce Adidas @Arsenal
— Emuleomo Olugbenga (@Jeibci) June 2, 2018
Weird looking jersey..
— abel lee simutami (@abel_simutami) June 2, 2018
might skip this one, give the old one more wear
— Dave Whybrow (@WhybesD) June 2, 2018
What nonsense jersey is this?
— Mr Bee (@abiambo) June 2, 2018
I don't know what our merchandise depart is doing. Puma is not valid to brand our kits. Very ugly home kits😓😷😔
— Olalekan Jay Jay (@jamleks) June 2, 2018
Back in April, it was reported that the Gunners were considering a £60m-a-year deal in April, and reports on social media suggests that’s what the final offer was before the reported agreement. The club’s previous deal was £30m-a-year.
Arsenal really do need more investment like this in order to keep up with the richest clubs in the league. Most of Manchester United’s commercial deals are way ahead, as are Chelsea’s, and Manchester City just keep spending hundreds of millions every window regardless of what the books say.
Hopefully the new record sleeve sponsorship deal, combined with this big kit manufacturing contract, should help Arsenal get back in contention at the top.